Immersive Property Marketing: AR for Ranuza’s Co-Living Spaces

Ranuza, a Jakarta-based company specializing in modern property development, focuses on creating co-living spaces and multifunctional buildings that support today’s urban lifestyle. By embracing the concept of "living and working in one place," Ranuza provides practical, comfortable residences and collaborative spaces ideal for young people, professionals, and creative communities.

Delivering an Experience Beyond Conventional Promotional Media

To introduce the concept of modern housing to potential residents and investors, Ranuza partnered with Assemblr to create an interactive experience powered by Augmented Reality (AR) technology. This approach combines printed postcards with AR, offering a more detailed and immersive visualization of the Pemogan Co-Living room units.

The concept will be implemented across various promotional activities, including property exhibitions, open houses, and investor meetings. By bringing printed media to life through AR, Ranuza not only showcases its design but also creates engaging and memorable interactions.

‍An Immersive Approach to Practical Living Exploration

The Pemogan Co-Living Space Magic Postcard, developed in collaboration with Assemblr, allows users to scan a physical postcard and instantly display a 3D model of the room in real time. Users can explore the interior in detail with 360° rotation and zoom, as well as access an interactive menu to view design specifications and room features.

The experience also offers direct links to Pemogan Co-Living’s information and reservation pages, project miniature room units onto any surface, and interactive touch-based exploration. By capturing the journey in a modern, unique, and memorable media format, the postcard provides an engaging way to connect with the audience.

This innovative approach enables potential residents and investors to vividly imagine the atmosphere of Pemogan Co-Living Space without visiting the location, while also boosting their engagement and interest.

The collaboration with Ranuza has further enriched Assemblr’s journey of working alongside exceptional clients. We believe that everyone has a story worth sharing, and Assemblr is here to help you bring it to life through AR content, in a way that’s simple, engaging, and fun.

Contact us to start generating ideas and launch your creative plan!